When the dread of facing tomorrow’s blog post starts to outweigh the pleasure of sharing your ideas or the boosting your business, it’s time to start figuring out how to make this task less of a chore by streamlining the process.
Wondering where to start? Try these fourteen tips from Nick Thacker of Livehacked.com.
1. Write things down: Not just blog posts, either. Keep a journal close at hand, and try to just write down your thoughts as they come to you. I’ve been trying this at work and at home—I have a Moleskine notebook that I keep nearby, and I’ll write down ideas, thoughts, and action items throughout my day. The result? I’m able to think clearly and concisely when it’s time to write a 2,000-word blog post, or send a newsletter to my subscribers. Writing things down (physically, on paper) keeps you from having to remember everything, too. If it’s on paper, it doesn’t need to be in your head.
2. Set a schedule: Keep a strict schedule if you can, using whatever tools help you stay on task and focused. Don’t let minor distractions keep you from working, and if at all possible, write it down. Writing down your schedule helps, again, to keep it out of your head so you don’t have to spend energy memorizing it. It also lets you visually see your time—allowing you to know where you are throughout your day and week. Make sure to give yourself personal time first, and stick to it. Schedule your own downtime, and don’t spend it checking email, talking on the phone, or browsing through your competitors’ blogs. Use it to hang out with friends or family, or just stop and think for 15-20 minutes. It’s liberating.
3. Use systems: Blogging, done well, is a business. There are routine—sometimes mundane—tasks, and there are those that invigorate us and make us want to spend all our energy on them. At every point, try to create and leverage systems in your blogging. I wrote this post a long time ago, but it’s still relevant to systemizing our blogging processes.
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