If your finger starts itching to pin these pictograms for the 2014 Olympics in Sochi, Russia, we can’t blame you, though it isn’t a social media marketing tactic at work so much as a nod to the traditional crafts of the host country.
Inspired by the 1980 Olympics in Moscow, the graphic designs echo the style of the vintage Summer game icons without fully copying it. This new set incorporates the minimalist stickman figures whose smooth and curved bodies lack sharp edges though they expand beyond the monochromatic color scheme as they explode in blues, reds, greens, and purples. Additionally, they comes in two forms—one is a solid color version and the other a patchwork silhouette. The quilted design pattern is “the combination of 16 ornaments of the most famous national crafts in Russia, from Gzhel to Khokhloma.”
With any luck, patriotic quilters in 2014 will get better treatment than their knitting brethren did in 2012, but we’ll just have to wait and see.
Getting ready for 2014.Author on Google+