Today’s business leaders offer no end of inspiration to up-and-coming entrepreneurs, from Mark Zuckerberg to Oprah Winfrey, and though they each have a distinctive style all their own, Unspoken’s Jure Klepic discovered there are five secrets they share in Ekaterina Walter’s book Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg.
Though your individuality is key to carving out your own path to entrepreneurial stardom, it never hurts to take notes on the success stories of others.
Passion and Purpose
What’s the difference between Passion and Purpose? Passion is what drives you, what makes you keep going despite all the setbacks. In the words of Steve Jobs (during his 1995 interview with the Smithsonian Institute): “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” The most successful entrepreneurs never give up.
Purpose, on the other hand, is the reason your company exists. The letter which accompanied Facebook’s IPO prospectus opens by declaring: “Facebook was not originally created to be a company. It was built to accomplish a social mission – to make the world more open and connected.” Facebook’s success can be attributed to the fact that even as the company grew it remained true to its purpose of trying to connect people in the simplest way possible. All of its most important innovations, such as the Wall, the News Feed, photo tagging and Groups, have come out of this sense of purpose.
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Secrets of the sucessful.
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