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5 tips for power tweeting

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Twitter is an incredible way to connect with people and spread your brand far and wide, but once you’ve gotten the hang of the media, there are a few tips Buddy Media gleaned from surveying 320 handles of the big brands to hone your communication skills to a fine — and effective — point.

1. Keep Tweets Short

According to their insights, tweets that contained less than 100 characters received 17% higher engagement compared to tweets that were longer.

2. Use one or two hashtags

The study also found that many brands are underutilizing hashtags – only 24% of brands’ tweets contains hashtags. Brands that use hashtags received two times more engagement than those without them. However, the engagement levels drop if brands use more than three hashtags. Remember: Less is MORE!

Brands and businesses should limit usage to one or two hashtags per tweet.

Full story at Ask Aaron Lee.

Twitter tips.

Photo credit: Fotolia

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