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5 tips for restaurateurs from Social Media Week

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Social media is an effective platform for building customer loyalty and a channel that can support but not replace more traditional marketing efforts, writes Rebecca LeHeup, executive director of the Ontario Culinary Tourism Alliance and a recent panelist at Social Media Week. Other tips: Listen to what your customers are saying and be authentic in your social media messaging.

Full story at SmartBlog on Food and Beverage by SmartBrief.

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