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Though associating needing help with weakness is a hard habit to break, it’s worth taking the risk if your goal is to get out of a corner and ahead in business.

As Pamela Slim of Escape from Cubicle Nations explains, though, there is a right and a wrong way to ask for assistance.

Describe the specific thing you need help with in clear language.

“I have a great software product, but I have no idea which conference to speak at in the New York area to attract ideal customers.”

“I need to change the header on my WordPress site, but I don’t know how to do it.”

“I need to get my own health insurance, but don’t know where to get started.”

Send a Tweet.

I consider Twitter much better than Google search, because all answers are vetted by people I already know, like and trust. If you do not have a big Twitter following yet, ask someone who does. I constantly poll my 30k Twitter circle with questions from friends and clients. Make sure your question is clear, brief and includes “thanks.”

Example: “Does anyone know a great health insurance broker in the Seattle area? Thanks in advance!”

Full story at Escape from Cubicle Nation.

Doing better business.

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