Answer the question “What is your passion?” if you want to work at Apple
Being diversified and well-rounded have their advantages, but they can also lead you to be labeled as dispassionate and without expertise in anything, says Ken Segall, formerly of Apple.
He describes his struggles getting anyone to look at his broad advertising portfolio until someone asked him, “What are you passionate about?”
Full story at SmartBrief Social Media.
Photo credit: Fotolia
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