Alltop.com

One of the most successful pieces of packaging design—the flip-top cigarette pack—has been given the classic lit treatment. Tank Books is paying homage to the iconic design by launching a series of well-known novels that mimic the shape, size, and look of cigarette packs. From Heart of Darkness to Dr. Jekyll and Mr. Hyde, these tales will take your breath away.

Check it out at Tank Magazine.

Hat tip to @BillMeade for pointing out this story.

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