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Generation Y flocking to Twitter

In 18 short months, Facebook has aged seven years. No, Zucks and crew didn’t spend too much time crisping at the tanning salon; new data from Pew says the median age for Facebook users has gone from 26 in May 2008 to 33 today. So, where have the late 20-somethings started hanging out online? Look around and you’ll find them tweeting away. In December 2008, only 20 percent of people in the 25-34 age bracket used Twitter, but now 31 percent can be found DMing and @ replying. Twitter now claims the second youngest users with a median age of 31. Only MySpace has a younger fan base at 26. LinkedIn is the Type A personality oldest child at 39.

So, why did Generation Y decide tweeting isn’t as lame as they once proclaimed? Well, an Associated Press article suggests that the rush of celebrities jumping on the Twitter bandwagon, combined with professional networking opportunities has lured in the once skeptical age group.

Tons of Twitter tidbits.


Comments (8)

Nov 07, 2009
Louis Pagan said...
It's an impressive trait to be as flexible as these sites are to cater to the constant changing demographic flux they go through.
Nov 07, 2009
Esther Abraira said...
professional networking opportunities ...this is it...
Nov 07, 2009
Charlie Osmond said...
wait a sec....

The graph says "Twitter or another update service". Does that include Facebook status updates?

If so then some of the conclusions drawn may be wrong (your headline too)

Nov 07, 2009
Charlie Osmond said...
OK. I've just checked the survey methodology: http://pewinternet.org/Reports/2009/17-Twitter-and-Status-Updating-Fall-2009/Methodology.aspx?r=1

This is wider than Twitter. So the conclusion drawn here is potentially innacurate. Gen Y are not [definitely] flocking to Twitter. They are flocking to status update services.

I bet that's more to do with the ongoing growth of Facebook and the introduction of Facebook Updates than it is to do with GenY Twitter adoption.

Nov 07, 2009
Bernie Goldbach said...
I teach students aged 18-55. When using their mobiles to hang on the net, those least experienced with social networking don't know if their status updates are tweets or Facebook updates. From my anecdotal viewpoint, I wouldn't say people are flocking to Twitter over any other option. But I would say they're cross-feeding, dipping in and out of short form updates.
Nov 07, 2009
Mohamed Fasil said...
I m too getting Twitter addiction..
Nov 08, 2009
Scott said...
Old people have nothing interesting to say. :)
Nov 08, 2009
brothero said...
I think both Charlie and Bernie's observations are right on target. People are cross-feeding. I do think it makes sense the younger demographic using status update services more than the older demographic just because of the more mobile lifestyle. It'll be interesting to see how both FB and Twitter evolve in the next five years to meet the demands of a more social-media diverse culture.

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