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How social media can help companies improve internal communication

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While many organizations get their feet wet with social media campaigns, once they try to do more with social media integration they encounter challenges that come with social media touching all the different parts of a company, says Maddie Grant, Social Fish’s chief social media strategist. She says that what often happens is different departments of a company do different things with social media that all falls under that company, revealing a need for enhanced communication.

Full story at SmartBrief Social Media.

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