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How to use Twitter during presentations

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If you’re going to be presenting to a tech-savvy audience, you’ll need to understand how the presentation landscape has changed since the creation of Twitter and other backchannels. For those of you who don’t know (and I’m sure you’re not alone), a backchannel refers to an online converstion occurring at the same time as the people are talking live. Twitter is the most widely used backchannel.

If you aren’t prepared for it, it can be a real challenge. It would be a nightmare for any speaker if the audience began challenging them for more current information or corrections of misstated facts. Thank goodness Olivia Mitchell has written the fantastic (and free) eBook “How to present with Twitter and other backchannels”. It’s a great read for any professional speaker or business head—and might just spare you a headache at your next meeting or speaking engagement.

Lots of great association management resources.


Comments (20)

Nov 24, 2009
Mari Smith said...
Excellent!! More and more speakers, presenters and trainers need to know about the backchannel concept and how to best integrate Twitter into pre- , during- and post- event management!! I'm off to check out Olivia's book and refer to my peeps ! :)
Nov 24, 2009
Maarten Thissen said...
I would like to ave a way to integrate twitter feeds in my presentations without doubling the beamers
Nov 24, 2009
Warren Whitlock said...
I tweet when I speak.. and pretty much any other time too :)

The key is to LISTEN.. which is a physical challenge. Easy on a penal, but when keynoting, I prefer a sidekick

Nov 24, 2009
OliviaMitchell said...
Hi Maarten

There are tools that allow you to do that. They're developed by Timo Elliot of @SAPWeb20. You can both tweet from PowerPoint and incorporate a Twitter feed into a slide http://www.sapweb20.com/blog/powerpoint-twitter-tools/.

>

Olivia

Nov 25, 2009
Patrick Allmond said...
Just ensure that you actually have a need to incorporate Twitter into your presentation and don't do it just because you saw somebody else do it. Most of the time you don't need something like this. You are presenting to people in the room. Interact with them directly.

One of the most annoying things I have seen is someone presenting and a twitter stream flowing behind them. That is amazingly distracting and does not contribute at all to what the person is say. Admittedly I have done it myself, but I can't say that I'd ever want it done to me. If people want to converse on twitter about what I am talking about fine. But that is a different conversation than mine.

Nov 25, 2009
sharonmostyn said...
Thanks for the link to the e-book on presenting with Twitter & other backchannels - I'm downloading it now and hope to learn a lot from it.
Nov 25, 2009
OliviaMitchell said...
Hi Patrick - I agree with you that showing the screen while someone is presenting is very distracting. But there are times when it can work. For example, say you pose a question and ask the audience to respond via Twitter, you can then display the tweets on the screen and point to them as you discuss them.

I see Twitter (and other backchannel tools such as www.backnoise.com and www.todaysmeet.com) as enabling audience participation on a large scale.

Olivia

Nov 25, 2009
Anita Fiander said...
I am sharing this with my fellow speakers. I am sure we will all benefit :-)
Nov 25, 2009
mdavis said...
@Catherine...great article! http://paratweet.com would be a tool in the space.

@OliviaMitchell...appreciate the links...back noise looks interesting!

Nov 25, 2009
Kevin Schantz liked this post.
Nov 25, 2009
Maarten Thissen said...
@ olivia... Thanks, but I work with a mac. I'll send it through to some colleagues though. I want to use it in a class situation.
Nov 25, 2009
OliviaMitchell said...
Hi Maarten

You can tweet from Keynote using Keynote tweet http://mac.softpedia.com/get/Internet-Utilities/Keynote-Tweet.shtml

I'm not aware of a tool for pulling a Twitter feed into Keynote, but it's not that hard to switch to a different application - I review many of the options in my eBook.

Olivia

Nov 25, 2009
daverogers said...
I've been trying to chat people up on this idea. I'm pimping here but LocalBunny.com has a Tweet-on-Demand function(new site and more tools coming next week) where one could say to their audience... tweet a certain Keyword to the speakers Twitter handle for additional info and links to this talk. Someone can tweet the word INFO to me, @daverogers, and they'll back an automated response that I set up. Makes the "second channel" more engaging.
Nov 25, 2009
OliviaMitchell said...
Hi Dave

Thanks for that. I'll check out and put it on the updates page for me eBook http://www.speakingaboutpresenting.com/twitter-book-updates/

Olivia

Nov 25, 2009
Hi, it's really a nice tool. Could help you to get your presentation not to be a boring presentation.
Thank you,
Regards,
Andriyan
Nov 25, 2009
Maarten Thissen said...
Thanks Olivia
Nov 27, 2009
Michael Collier liked this post.
Jan 11, 2010
I'm doing a speech in Dallas in about an hour, and have setup Keynote Tweet to work with my Keynote (Mac) presentation. It's an applescript that runs as an application. So far, no go, but if we can get it to work, this can be a real addition to the audience experience.
Jan 11, 2010
Humantechnology said...
That would be wonderful, I'll be checking in every hour or so
Jan 11, 2010
OliviaMitchell said...
Hi Rick
Hope you got it to work, and your speech went well. But if the technology didn't work for you - it's only an enhancement - your audience were there for what you had to say.

Olivia

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