How to use Twitter for marketing
From us to you—here’s a compilation of posts that outline how to use Twitter as a powerful marketing tool. It contains over twenty-five handy (and diverse) resources to help you promote, grow, and manage your brand in 140 characters or less. We hope you find it useful.
- Why you don’t need to mass follow users—As always, it’s about quality conversations, not just gaining followers.
- 5 ingredients for a perfect Twitter marketing recipe—A combination of qualities that’ll take your web marketing efforts to the next level.
- Virgin America adds Klout to Twitter marketing—Great case study that examines how consumers can get a good ROI for their time on Twitter too.
- 140 Twitter marketing tips—A marketing tip for all 140 characters.
- 5 steps to build a Twitter marketing strategy—Covers it all from deciding who your audience is to reaching your goals.
- How to conver Twitter ROI to clients—How to present the effectiveness of your Twitter campaign to your boss.
- How to use Twitter as a marketing weapon - Guy's own hand-selected collection of great Twitter marketing resources.
- How to drive traffic with repeat tweets - Guy's formula for driving repeat tweets.
- How companies should approach the new Twitter advertising model - How to keep monetization social.
- How to get Retweeted - Guy's formula for getting Retweeted.
- How to use Twitter for marketing - A great tip list that covers it all.
- 10 do’s and don’ts for brands on Twitter - A great reference for what you should and should not do online.
- Twitter marketing tactics - A superb introductory lesson into the world of Twitter marketing.
- 4 tips for tapping into Twitter conversations - A useful list of tips for tapping into the conversations of customers.
- 5 unique ways to use Twitter for business - 5 ways you may not have thought to use Twitter to grow your business.
- 4 styles of marketing on Twitter - Will help you discover your online marketing style.
- How to target social media influencers to boost traffic and sales - How to harness the power of those with a lot of pull.
- 3 Twitter marketing ideas that avoid marketing - A great reference for what not to do.
- Twitter marketing guide: tips, best practices, and more - An awesome collection of the best tips and tricks.
- 137 Twitter marketing tips for small business - A virtual sea of handy hints.
- The ultimate Twitter tips guide - A wonderful collection of resources that hit all the bases.
- 3 tips for managing your online reputation - How to manage your brand once it's on the web.
- How businesses can harness the power of online communities - How to reach and engage with your customers.
- Will users click on Twitter ads? - Useful information before making any big ad decisions.
- 50 ways to fail on Twitter - You don't want to make these avoidable mistakes.
- 6 ways brands are using social media for real-world action - How to use your brand recognition for good.
- A feed jam-packed with Twitter marketing tips - Get Twitter marketing tips in your Twitter feed.
- 200+ Internet marketing gurus on Twitter - These 200+ tweeps know all. Learn from them.
- Twitter is a valuable marketing tool - Why it's worth marketing in 140 characters or less.
- How to measure Twitter marketing success - How to measure your growth online.
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Comments (11)
I particularly appreciate many of the articles mention not only the success Dell has had with Twitter (which I was fortunate to have played a role in, starting @DellOutlet & the majority of Dell's Twitter accounts & strategy) but also focus on how smaller businesses can succeed using Twitter for marketing. In fact, I believe the overall potential of smaller businesses to succeed via Twitter and social media in general is even greater than corporations - as a factor of the greater personal connection people have with small businesses.
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