Krafty kiosk knows what you want to eat
In the world of smart storefronts and personalized advertisements, Kraft’s new face-scanning store kiosks fits right in. Its digital sign recommends dinner options– all Kraft foods, of course — based on an “analysis” of the shopper.
The kiosk uses anonymous video analytics (AVA) that determines when a face is looking at it, then categorizes the customer into gender and demographic groups in order to make suggestion. For example, a hungry twenty-year-old boy might be suggested Mac ‘N Cheese while the kiosk might tell a weary mother with kids in tow to get a family pasta dinner
Full story at Discovery News.
