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QSRs increase nutrition with customization and low-calorie choices

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It used to be that if you wanted a quickserve restaurant to leave butter off your bun, everyone in the restaurant had to know about it. The cashier would have to communicate your healthy intention by screaming, “No butter on the bun!” to the employee preparing your sandwich, letting all fellow diners know about your special request. Back in those days, the request wasn’t common. Most people weren’t as health conscious as they are today, and it’s possible that many didn’t even know about butter slathered on grilled buns. Today, however, worries about our waistline and nutrition are increasingly mainstream, and there are special buttons at the register that let QSRs customize your order — omit butter, put dressing on the side or give pizza a gluten-free crust — without making it public knowledge.

Full story at SmartBrief Social Media.

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Photo credit: Fotolia

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