Holy Kaw! All the topics that interest us

The importance of storytelling

Posted Nov 21st, 2009 at 10:48 PM and seen 4012 times

Check out this interview with Michael Margolis, president of Get Storied and author of Believe Me. In it he explains the role and importance of storytelling for leaders. Here’s my favorite line in the interview:

Anytime you’re introducing something new or different, you have to paint a picture that others can actually relate to. Otherwise, your idea is just plain dead on arrival.

More help for innovators.

 Guy Kawasaki

Comments (5)

Nov 22, 2009
Eva Ulian said...
Perfect quotation! How many authors paint such pictures in what is published by "traditional" publishers today? And then they say WestBow Authors are quite, quite inferior to them.
Nov 22, 2009
Eva Ulian said...
Forgot to say- the "Superior" authors are in such a bad way because the agents have got them that way- editing their stuff to death!
Nov 22, 2009
Elizabeth Stark said...
Is the link to the blog there? Thanks for finding so much great stuff to read. I've stopped working. (Just kidding.)
Nov 23, 2009
Michelle James said...
Thanks so much, Guy, for picking up my interview with Michael Margolis - part of the Creativity in Business Thought Leader Series. You can read his and several other interviews - each with a different lens on creativity in business and the emerging paradogm at http://www.creativeemergence.typepad.com.
Dec 06, 2009
Azstrel said...
Here is my favorite! "We’re all thirsty for the bigger story. It’s your job as a creative leader to find and tell the bigger story"

This is a really awesome Article! thanks for posting, Guy.

Creative leadership means listening to the spontaneity of our intuition. We all have it..Its' just about letting it guide us.

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