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To be persuasive, don’t talk slow or fast

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As far as persuasion goes, fast talkers are viewed as untrustworthy and slow talkers are seen as unintelligent. It’s the moderate talkers who get it just right.

Researchers at the University of Michigan found that people who spoke, fast, but not too fast; with a pitch, but not too high or low; and with a few short pauses were the most successful in convincing the listener to take a desired action.

Full story at Futurity.

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Photo credit: University of Michigan

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