Why community management is the key weapon in your digital armory

Why community management is the key weapon in your digital armory

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Last year it emerged that 69% of companies either have or are planning to hire a community manager to their ranks. The rationale behind this development is clear. Investment in social media is booming, and with an ever-expanding array of tools and platforms for brands to use to engage with customers and stakeholders, community management is an essential skill.

Full story at SmartBrief Social Media.

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