Why seniors and boomers are the most avid online shoppers

According to new studies, seniors—particularly those over sixty five—are rapidly becoming some of the most avid online shoppers on the Internet. Boomers are right behind them too. This comes as a surprise to most, because generally, we’ve thought that young people, in their teens, twenties, and thirties are the largest online target consumers.
Given that we’ve moved away from the early era of online shopping when many were wary about giving their credit card information over the web and others were concerned with hefty shipping charges for ordered items, these numbers make sense. Seniors and boomers are a very large demographic with a presumably higher disposable income than teens and young adults. It’s only natural that they’d take advantage of the convenient, swift nature of online shopping.
Read on to learn more about why seniors and boomers love online shopping.
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