Why your website is losing sales
Watching sales figures drop is terrible, and it’s even worse when you don’t know why. Fortunately, Open Forum offers ten survey-based reasons why your website may be losing sales. For example:
Pricing
Pricing was the leading issue for consumers in their online purchase decisions. Transparency and accessibility are key for the online retail world, since comparative shopping is drastically easier on the Internet as compared with shopping in the real world. QuBit recommends crossing out previous prices or focusing on a “deal of the week” to satisfy price-conscious consumers.
Full story on Open Forum.
