Would you like to review my next book?entrepreneurself-publishingShawn WelchSteve Jobs
Would you like to review my next book, APE: Author, Publisher, Entrepreneur—How to Publish a Book? If you do, please go here and provide some information:
The background story is that in 2011 the publisher of my New York Times bestseller, Enchantment, could not fill an order for 500 ebook copies of the book. Because of this experience, I self-published my next book, What the Plus! and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, “There must be a better way.”
With Shawn Welch, a tech wizard, I wrote APE to help people take control of their writing careers by publishing their books. The thesis of APE is simple but powerful: a successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur.
We call this “artisanal publishing.”
Artisanal publishing features writers who love their craft, and who control every aspect of the process from beginning to end. In this new approach, writers are no longer at the mercy of large, traditional publishers, and readers will have more books to read
APE is 300 pages of tactical and practical inspiration. People who want a hype-filled, get-rich-quick book should look elsewhere. On the other hand, if you want a comprehensive and realistic guide to self-publishing, APE is for you.Posted by Guy Kawasaki