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Ben & Jerry’s best invention yet: The Euphori-Lock


What agony can compare to coming home from a long day or horrific date only to find someone has polished off your precious ice cream stash? Nothing, that’s what.

Now, Ben & Jerry’s knows the quality of their product and the place it holds in the hearts of so many. Somehow, they heard the exasperated cries of the dessertless masses and created the Euphori-Lock, a combination lock that guarantees a sweet ending to every container.

I’m terribly sorry but there is no “u” in “my pint”.

The one line that says so much.

Full story at Ben & Jerry’s via Laughing Squid.

Moments of brilliance.

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