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Can supermodels make Google glasses cool?


Can Google conquer the runway? The California search giant isn’t exactly synonymous with the glitz and glamour of New York Fashion Week, so onlookers were understandably surprised when Google’s computerized glasses found their way onto the faces of models during Diane von Furstenberg’s show over the weekend. The wearable computers, which run on Android and use a built-in camera to record what the wearer sees, were used to create a documentary called DVF Through Glass, which will be released on the fashion house’s Google+ page Thursday. Google co-founder Sergey Brin, who walked arm-in-arm with von Furstenberg after the show, said, “Beauty, style, and comfort are as important to [Project Glass] as the latest technology.” Can supermodels help Google take the geek out of geek-chic, or will it take a lot more to make the headsets actually look cool?

View story at The Week.

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