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First medical marijuana commercial airs in California [video]

The first ever television broadcast of a commercial advertising medical marijuana aired in California this week. Sacramento’s FOX affiliate KTXL “FOX40” played the thirty-second ad that features testimonials from customers of Sacramento-based medical marijuana distributor “CannaCare.” Interestingly, the ad never mentions the “m” word (not munchies), instead only referring to the drug as cannabis.

Full story at TIME.

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