How to enchant customers on Facebook
Facebook has made cultivating a relationship with your customers easier with its Pages feature, but that doesn’t mean your brand can just slap together a fan page and hope for an enchanting experience to manifest itself.
Building a connection with customers requires effort on your end, and Guy Kawasaki via Open Forum has ten helpful tips to get started:
- Be likable
- Be trustworthy
- Create a great cause
- Post pictures
- Optimize your thumbnails
- Answer every direct message
- ABC: Always Be Commenting
- Show your gratitude
- Use a “reveal tab” promotion
- Repeat the proven stuff
Full explanation of tips at Open Forum.
A huge collection of social media tips.
Photo credit: FotoliaPosted by Annie Colbert